Ideas Corporate Communication

Has the pleasure to introduce

PR Smith Author of the “SOSTAC” and #1 Best-selling book “EMARKETING EXCELENCE”

At Sheraton Amman Al-Nabil Hotel, Jordan

On 18^th Till 20^th July 2016

About PR Smith

PR Smith Digital Marketing Author & Adviser

PR Smith trains and advises blue chips as well as smaller innovative businesses through bodies such as the Marketing Institute of Ireland and UK Government's Growth Accelerator Programme. Paul's clients include Irish global renewable energy company, Mainstream Renewable Power, automated marketing specialists, Clever-Touch, personalised online tour guides and other disruptive start-ups. Paul’s eMarketing eXcellence book is a recommended text and his new SOSTAC® Guide To Your Perfect Digital Marketing Plan is proving popular. His four other books are translated into seven languages. Paul's SOSTAC® Marketing Planning System is used by organisations around the world and has prompted Paul to set up SOSTAC® Certified Planners portal www.SOSTAC.org . 

About Digital Marketing Planning Seminar

This 3 days seminar is for anyone interested in growing their business. No pre-requisites are required. The first two days are presented by global author and adviser, PR Smith, founder of SOSTAC® Planning, author of best-selling digital marketing books and adviser to organisations in four continents. Paul will draw from best practice around the world. Day number 3 will be completely localised and presented by Jordanian trainers who are specialized in Jordanian market.

The customer in this digital age expects marketers to be creative and personalised with their messaging, to deliver through multi-channels, what they want, at the exact moment they want it. 

In this seminar we aim to show you how to boost your short term marketing results via proven techniques, how to build long-term sustainable competitive advantage by developing a more strategic perspective, and how to become a world class marketer (if you do everything we recommend on this course).

We’ll walk you through all you need to know to create your own plan for the year ahead, and beyond. We’ll show you how to avoid the classic mistakes, exploit new digital tactical tools, build an integrated strategy, develop your plan and measure results to ensure you continually boost your results.

We are delighted to have this seminar led by PR Smith, a leading luminary in digital marketing internationally, and best-selling author, trainer and consultant.

About Digital Marketing Planning Seminar Outline

Day 1 & 2  (Standard & VIP Tickets)

•       Plan, Optimize & Integrate Digital Marketing to Boost Your Results

•       Develop Your Own Digital Marketing Strategy  

•       Exploit New Digital Marketing Tactics with the Magic Marketing Formula

•       Avoid the Classic Errors that so many others make

•       Get 20 Ways To Boost Credibility Online 

•       Explore 10 Ways To Convert More Visitors To Customers

•       See 5 Ways To Convert More Customers To Lifetime Customers

Day 3 (VIP Tickets Only)

•       Optimal presence on search engines (Jawdat Shammas)

•       Video Marketing (Practical)

•       Content Marketing (Sohaib Thiab)

Target Audience

Please note: there are no prerequisite knowledge or skill required – anyone can take this course.

VIP Ticket

Includes:

•       Attending the conference on VIP table   

•       Lunch and coffee breaks

•       Get a certificate for attendance signed by PR Smith

•       Get a free copy of the World's bestselling book in marketing    "E-Marketing Excellence"

•       Networking with the top digital marketers in Jordan and the region

•       Marketing toolkit

•       Special meeting with PR Smith

•       Attending Three practical workshops at the 3^rd day:

                  -    Optimal presence on search engines

                  -   Video Marketing

                  -   Create and implement your campaign

•       Get a certificate for attendance the workshops

VIP ticket price for early booking till 23-06-2016 Discount 25% 

Ticket Price 375 JOD

After 23-06-2016 Ticket Price : 500 JOD

Standard Ticket 

Includes:

•        Attending the conference

•       Lunch and coffee breaks

•       Get a certificate for attendance signed by PR Smith

•       Get a free copy of the World's bestselling book in marketing    "E-Marketing Excellence"

•       Networking with the top digital marketers in Jordan and the region

•       Marketing toolkit

Standard ticket price for early booking till 23-06-2016 Discount 25% 

Ticket Price 262 JOD

After 23-06-2016 Ticket Price : 350 JOD